Starbucks to Venture into Web3 by Launching NFTs Later this Year. Quick take:.
05 May 2022, 08:00
Starbucks to Venture into Web3 by Launching NFTs Later this Year
Quick take:
Starbucks plans to build its own NFT collection, building a community on an environmentally sustainable Web3 platformThe company will start by launching its first NFT collection based on coffee art and storytelling later this yearStarbucks is potentially looking for a new CEO who understands the potential of NFTs and Web3Starbucks, the American multinational chain of coffeehouses and roastery, has announced plans to enter the Web3 space by launching its own NFT collection later this year. Furthermore, the individual NFTs will provide their owners with access to exclusive content experiences and benefits. The company said:
We plan to create a series of branded NFT collections, the ownership of which initiates community membership, and allows for access to exclusive experiences and perks.